“Wait, what? I’m
dancing.”
I have been sweating bullets
these past few months. We are going into the fourth year of operating the Sweet
Potato Project and it’s been the worst by far for fundraising. There are many contributing factors out of my
control but, as executive director, I take it personally. Somehow, I messed up.
It is what it is and
we’ve been pushing forward…by faith. We’ve started the program this summer. We have
seven partner gardens; a church, a school, one community farming group, the Botanical
Garden and three residents growing sweet potatoes on their land in North St.
Louis.
This is all well and
good but our business plan called for us to serve more kids than we did last
year, grow more food, build a farmer’s market in North St. Louis; purchase our
own lots and start building our “teaching farm.”
So, suffice to say,
our plans didn’t unfold as I expected and I’ve been freaking out lately. To top
it off, tickets for the benefit concert we hosted on June 21st weren’t
moving as fast as we hoped and I worried if anyone but our volunteers, students
and I would show up.
Yet, in the midst of
my ongoing panic, there I was Sunday afternoon dancing, laughing and having a
ball with everyone who came out to enjoy the concert featuring 24-year-old
blues prodigy, Marquise Knox.
I owe Marquis a big one. Every now and again, I stop in at
Beale on Broadway, the legendary blues club on South Broadway. I have been absolutely astounded by this kid
who plays the blues like an old Mississippi master. One night, months ago, Marquis
gave me a shout out from the stage. He’d read about the Sweet Potato Project. He
owns land out in the Missouri boonies and told me he loved the idea of teaching
youth how to farm and develop skills where they can do-for-self legally and
honorably.
“Let me know what I can do for you,” he said that night.
Marquis jumped at the idea of doing a benefit concert for
the project. He let me know what dates he had available and contacted John May,
the owner of BB’s Jazz, Blues and Soups another iconic blues club on Broadway. Mays
said “sure” and the concert was on. Unfortunately, the only date we had was
Father’s Day and we only had a few weeks to promote the event.
My nerves were wracked as the date approached. Sure, about
60 people said they were coming but ticket sales didn’t match the verbal or
online commitments. Turns out, enough people came out to fill the downstairs
room. Turns out, it was the perfect crowd, perfect music and perfect atmosphere
to meet our students and spread our message.
There’s something about the blues that causes people to
just relax, groove and give it up. Marquise set the stage before he played by soliciting
the crowd’s monetary support. John and one of our staffers handled the door,
explaining to people off the street, who had no idea what was going on, that
they could come in, have a drink, some good food and enjoy the concert.
Many did.
It turned into an old fashioned house party where good ole,
down-home blues bridged our age, race and economic gaps. It was so good to mingle
with longtime supporters and people I’ve only known through my social media
networks. It was refreshingly cool to see our hard-working volunteers and key volunteer
staffers dressed up, laughing and kicking it with one another.
The widely diverse crowd was just as engaged with the music
as they were with our youth who took the stage to talk about the program or
show off their musical and spoken word skills. After reading his recent
commentary, I invited Mike Brown Sr. to the concert. To me, the epitome of “Father’s
Day” was exemplified when the audience gave this man-who tragically lost his
son last year-a hearty and supportive round of applause.
Everything that happened on and off the stage that day was completely
off-script, unplanned and real. I found myself talking to the audience as if they
were a bunch of longtime friends gathered in my living room for good music and
good conversation.
The event left me pondering that old Yiddish proverb:
"Man plans, God laughs." Yeah, our plans didn’t pan out like I
expected. We face a severe money shortfall we’ll be grappling to raise funds yearlong
as we run the program.
Yet, in the stillness of retrospection; another plan unfolds.
After the event, another musician offered to host a concert for us. John May said
we have an open invitation to host events at BB’s. So far, two individuals have
offered to host fundraisers in their homes. A grandpa, who introduced me to his
family on the parking lot after the show, sent me an email the next day. His
three-year-old granddaughter, he wrote, couldn’t stop talking about the concert
and her new “best friend, Sylvester Brown.”
How cool is that?
The lessons I’ve learned from this experience is that we’re
doing something special with the Sweet Potato Project. There are people who are
jazzed by this novel idea of training youth to grow and sell food and create
their own opportunities within their own neighborhoods. On Sunday, I talked
about our ultimate goal of massive growing on city lots; large-scale product
development and creating a North St. Louis agricultural food movement. This wasn’t
lost on the crowd. And I wonder how many more will “get it” once they are
exposed to it and the young faces who fuel our mission?
I’ve
been reminded that we must push past the obstacles. There are other venues and
other good people and small business folk out there who will host fundraisers. We
have to tighten our belts, make adjustments, professionalize and sell our
products. We have to push forward not overly relying on nonprofit or government
funding. We have to take our message to the streets, to the people and expose
them to the totality of what we do and plan to do in this city and for our
young people.
We’re
four days past the concert. We’re two weeks into the summer program. I have a
waiting list of new kids that I’m afraid to bring into the program. Promised funds
have not arrived. The fear is creeping in again. Although our “plan” isn’t going
as planned, I force myself to surrender to the unknown; to do the best we can
do and leave the rest to the master planner.
After
all, on Sunday, I danced.
Comments
I am happy I just found your blog. I used to read you in the PD and was so dismayed with the paper did away with your column. At the time they did so, I let the editor know that in an angry email saying yours was an important voice that was needed in the mainstream news. I no longer subscribe to the Post.
I find today that I still enjoy your columns including this morning's; music and laughter do bring diverse humans together. Your writing is very powerful.
I want to invite you to consider attending a meeting of a newly forming group called Home Grown St. Louis, founded by Sean Joe, PhD at Brown School of Social Work at Wash. U. Dr. Joe's work focuses on suicide in young black men; he is a nationally known expert.
The focus of this group is the health and well being of young black men in St. Louis. I am a medical social worker. At our first meeting last week I was lamenting mainstream media's portrayal of black men as a threat rather than their real experience as a group of Americans in distress. I mentioned the Post Dispatch "extinguishing" your important voice when they stopped your column. Many heads in the room nodded when I said that! I learned that many people in this group felt the same way.
Would you consider coming to our next meeting, which is scheduled for Thurs, Oct 22 from 8 - 12 at Wash U?
Marianne Wilson
Davita Hampton Dialysis
Marianne.wilson@davita.com